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Service Management: Strategy and Leadership in the Service Business, 3rd Edition Book
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Blackwell
Of great value to managers and academics involved in the service industry this practical book, which has been translated into eight languages, will stimulate people to analyse and act on their situations. In the world of industry and management...
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Foyles
In the world of industry and management, the service industry is unique. This book provides a comprehensive framework in which to discuss the unique management issues...
- 0471494399
- 9780471494393
- Richard Normann
- 13 October 2000
- John Wiley & Sons
- Paperback (Book)
- 254
- 3rd Edition
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