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Silver Linings: Selling to the Expanding Mature Market Book
The mature (over 55) marketplace is not only the fastest growing market segment in the world today...it's also one of the most misunderstood. This book delivers hard rules for advertising to the only age group whose numbers will take a quantum leap in the first quarter of the 21st Century.Read More
from£27.85 | RRP: * Excludes Voucher Code Discount Also available Used from £27.88
- 1566250587
- 9781566250580
- Herschell Gordon Lewis
- 1 October 1996
- Bonus Books Inc
- Hardcover (Book)
- 165
- illustrated edition
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