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Simply Marketing Communications Book
Provides an insight to the core concepts of Marketing Communications. This book sets out the essential themes theories and topics which students encounter as they explore Marketing Communications. It is designed for students studying both shorter introductory modules and professional level programmes.Read More
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- 0273704052
- 9780273704058
- Chris Fill
- 13 July 2006
- Financial Times/ Prentice Hall
- Paperback (Book)
- 410
- 1
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