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Soap, Sex, and Cigarettes: A Cultural History of American Advertising Book
Paperback. Pub Date: July. 2011 Pages: 448 Publisher: Cengage Learning SOAP. SEX AND CIGARETTES examines how American advertising BOTH Mirrors Society and creates IT. The From the first newspaper ADVERTISEMENT in Colonial times to today's online VIRAL Advertising the text Explores how advertising grew in America. how products and ands were produced and promoted. and how advertisements and agencies reflect and introduce cultural trends and issues. The threads of art. industry. culture. and technology unify the work. The text is chronological in its organization and is lavishly illustrated with advertisements.Contents: Introduction.PART I: HISTORICAL OVERVIEW.1. 1492-1880 The Beginnings.PART II: EARLY AMERICAN ADVERTISING.2. 1880-1900 Selling the Goods.PART III: MODERN AMERICAN ADVERTISING.3. 1900 -World I The Rise of a Consumer Economy.4. 1920-1929 The Roaring Twenties.5. 193...Read More
from£65.99 | RRP: * Excludes Voucher Code Discount Also available Used from £15.09
- 113331113X
- 9781133311133
- Juliann Sivulka
- 3 March 2011
- Wadsworth Publishing Co Inc
- Paperback (Book)
- 448
- 2nd Revised edition
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