Social Marketing: Influencing Behaviors for Good Book + PRICE WATCH * Amazon pricing is not included in price watch

Social Marketing: Influencing Behaviors for Good Book

No other text is as comprehensive and foundational when it comes to taking key marketing principles and applying them to campaigns and efforts to influence social action. The Fourth Edition of Social Marketing is the definitive textbook for the...Read More

from£55.94 | RRP: £44.99
* Excludes Voucher Code Discount Also available Used from £4.55
  • 1412981492
  • 9781412981491
  • Nancy R. Lee, Philip Kotler
  • 6 December 2011
  • Sage Publications, Inc
  • Paperback (Book)
  • 520
  • Fourth Edition
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