Sponsorship Seeker's Toolkit Book

Sponsorship has changed! Sponsorship has evolved from simple signage and hospitality to sophisticated, objective-oriented partnerships. Competition for sponsorship dollars is fierce. But the good news is that most sponsorship seekers don't understand how to create the type of partnerships that corporations are now expecting. Nor do they understand that these new partnerships provide enormous benefits to the sponsorship seeker. The Sponsorship Seeker's Toolkit and accompanying disk provide a step-by-step, no-nonsense approach to securing, retaining, and managing sponsorship. The Toolkit is full of easy-to-use tools, techniques, resources, and templates, creating a straightforward framework for people just starting out in sponsorship, and enhancing the skills of seasoned professionals. Who will benefit from this book? Anyone seeking or servicing corporate sponsorship, including: Sporting events, organizations, and athletes Community events, programs, and festivals Cultural organizations and museums Causes Associations and other membership organisations Educational, medical, and research institutions Stadiums, theatres, arenas, and other venues Parks, zoos, and recreational areas Government programs and events So, read The Sponsorship Seeker's Toolkit, add a liberal dose of enthusiasm, and give yourself the edge!Read More