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Strategic Alliances: Theory and Evidence (Oxford Management Readers) Book
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BookDepository
Strategic Alliances : Paperback : Oxford University Press : 9780199256556 : 0199256551 : 06 May 2004 : Strategic alliances challenge conventional theories of the firm. Despite their rapid proliferation and the opportunities they present for firms, they are extremely difficult to manage. This book examines the main perspectives of strategic alliance, takes stock of the evidence, and indicates prospects for a better understanding of this complex phenomenon.
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Blackwell
This book addresses the basic concepts and theories of collaborative strategy. It presents an introduction on the topic of alliance research. This volume goes on to suggest the economics perspectives on alliances as well as how to select the most...
- 0199256551
- 9780199256556
- 4 March 2004
- OUP Oxford
- Paperback (Book)
- 474
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