Strategic Communications for Nonprofit Organization: Seven Steps to Creating a Successful Plan Book + PRICE WATCH * Amazon pricing is not included in price watch

Strategic Communications for Nonprofit Organization: Seven Steps to Creating a Successful Plan Book

* Strategic Communications for Nonprofit Organizations 2e is about taking theory to practice. * It supports nonprofits in being smart about their communications work using their limited resources most effectively and demonstrating how to evaluate the impact of their community outreach.Read More

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  • Product Description

    How a nonprofit s strategic communications department defines its issues and policies determines whether the public views it as an effective organization. Strategic Communications for Nonprofit Organizations, Second Edition supports nonprofits in using their resources most effectively. The Second Edition includes a dedicated web site, equipping professionals with the worksheets, forms, surveys, and self-assessment tools needed to create a total communications plan. Plus, the book s step-by-step instructions demonstrate nonprofit communications strategies that work. Practical and clear, this in-the-trenches book provides nonprofit CEOs with expert insights to achieve their mission.

  • 0470401222
  • 9780470401224
  • Sally J. Patterson, Janel M. Radtke
  • 6 February 2009
  • John Wiley & Sons
  • Hardcover (Book)
  • 274
  • 2nd Edition
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