Strategic Management: A Cross-functional Approach Book + PRICE WATCH * Amazon pricing is not included in price watch

Strategic Management: A Cross-functional Approach Book

For undergraduate/graduate-level courses in Strategic Management and Business Policy. This first-of-its-kind text offers students a cross-functional perspective on strategic management-emphasizing strategic concepts and tools from the fields of finance, accounting, international business, information systems, and marketing. It shows students that successful strategic management requires an ability to see the organization as a whole, and demonstrates how different departments interact and depend on one another to survive in today's business world.Read More

from£57.71 | RRP: £48.99
* Excludes Voucher Code Discount Also available Used from £8.16
  • 0130422134
  • 9780130422132
  • Stephen J. Porth
  • 28 March 2002
  • Prentice Hall
  • Paperback (Book)
  • 266
  • 1
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