Strategic Management: Awareness and Change Book + PRICE WATCH * Amazon pricing is not included in price watch

Strategic Management: Awareness and Change Book

This book discusses the structure of the strategic process and examines and explains how to assess the position and assets of a company and that of its competitors. The book then considers how to analyze the strategic resources of a company with respect to several aspects of its structure, such as its marketing, its people and its finance. It then considers the questions that need to be asked when developing a corporate strategy and the best methods for managing any changes that may be required.Read More

from£24.23 | RRP: £17.95
* Excludes Voucher Code Discount Also available Used from £6.27
  • 0412375001
  • 9780412375002
  • John L. Thompson
  • 16 August 1990
  • Thomson Learning
  • Paperback (Book)
  • 656
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