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Strategic Management and Competitve Advantage: Concepts and Cases Book
For professors who want students to see connections between big ideas in strategy (thus understanding vs. memorizing), Barney/Hesterly provides an organizing framework (VRIO) as the foundation of the text. Students have a clear decision-making framework to use in analyzing cases and business situations.Read More
from£83.40 | RRP: * Excludes Voucher Code Discount Also available Used from £9.71
- 0132338238
- 9780132338233
- Jay Barney, William S Hesterly
- 18 June 2007
- Prentice Hall
- Hardcover (Book)
- 656
- 2
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