Strategic Management of Technological Innovation Book + PRICE WATCH * Amazon pricing is not included in price watch

Strategic Management of Technological Innovation Book

Strategic Management of Technology and Innovation, 1e by Melissa Schilling is the first truly comprehensive, rigorous and yet accessible text for the Technology Management course. Unlike existing books for this course, Schilling's approach synthesizes the major research in the field, furnishing students with the requisite knowledge needed to enhance case discussion and analysis. As a brief, affordable paperback, it is ideal to package with cases. Recommended case sets from the author are available through the Primis Custom Case Database.Read More

from£N/A | RRP: £55.99
* Excludes Voucher Code Discount Also available Used from £N/A
  • 0072942983
  • 9780072942989
  • Melissa A Schilling
  • 1 July 2004
  • McGraw-Hill Higher Education
  • Paperback (Book)
  • 304
  • illustrated edition
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