Strategic Marketing Problems: Cases and Comments Book + PRICE WATCH * Amazon pricing is not included in price watch

Strategic Marketing Problems: Cases and Comments Book

For undergraduate and graduate marketing strategy courses. A comprehensive, practice-driven approach to developing decision-making skills in marketing. Decision-making in marketing is first and foremost, a skill. And since all skills are learned...Read More

from£N/A | RRP: £46.99
* Excludes Voucher Code Discount Also available Used from £N/A
  • Pickabook

    Roger A. Kerin, Robert Peterson

  • 0132465493
  • 9780132465496
  • Roger Kerin, Robert Peterson
  • 1 August 2009
  • Pearson Education
  • Paperback (Book)
  • 744
  • 12
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