Successful Marketing in a Week Book + PRICE WATCH * Amazon pricing is not included in price watch

Successful Marketing in a Week Book

Whether you are part of a small business or a multi-national company, effective marketing is essential for long-term success. This manual explains the ideas behind the marketing process and how they can be applied. Topics covered include devising and constructing a marketing plan, using marketing research, segmenting your market, meeting your customer's needs, and increasing sales through marketing.Read More

from£N/A | RRP: £6.99
* Excludes Voucher Code Discount Also available Used from £N/A
  • 034084955X
  • 9780340849552
  • Eric Davies, Barry Davies
  • 31 July 2002
  • Hodder & Stoughton
  • Paperback (Book)
  • 96
  • 3rd Revised edition
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