Tactical Transparency: How Leaders Can Leverage Social Media to Maximize Value and Build Their Brand (J-B International Association of Business Communicators) Book + PRICE WATCH * Amazon pricing is not included in price watch

Tactical Transparency: How Leaders Can Leverage Social Media to Maximize Value and Build Their Brand (J-B International Association of Business Communicators) Book

Terms such as new media and social media have become part of the vernacular for conducting business in the technology-centric landscape of the 21st century. Along with these new dimensions for conducting one's self and one's business online the concept of transparency has taken centre-stage.Read More

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  • Blackwell

    While exposing the risks inherent in maintaining a nontransparent relationship with customers, Tactical Transparency provides a methodology that will help your organization create its unique plan to bring greater authenticity to your company and...

  • Pickabook

    Shel Holtz, John C. Havens, Lynne D. Johnson (Foreword)

  • 0470293705
  • 9780470293706
  • Shel Holtz, John C. Havens
  • 25 November 2008
  • Jossey Bass
  • Hardcover (Book)
  • 320
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