Teenagers: An American History Book + PRICE WATCH * Amazon pricing is not included in price watch

Teenagers: An American History Book

As a defined entity "teenagers" did not exist prior to the 1940s. But in the 50 years since the last world war, teenagers have reshaped American culture and become a $200 billion consumer group avidly courted by marketers. This first important survey of how the 20th century youth culture was born, made distinct, and accepted as a market examines everything from Andy Hardy and Elvis Presley to SEVENTEEN magazine and MTV. Index.Read More

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  • 046500766X
  • 9780465007660
  • Grace Palladino
  • 27 February 1997
  • Basic Books
  • Paperback (Book)
  • 336
  • New edition
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