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Telecommunications Management: Industry Structures and Planning Strategies Book
Helps media professionals understand the relationship and convergence patterns between the broadcast cable television telephony and Internet communication industries. This book examines telecommunications industry structures and the management practices and business strategies affecting the delivery of information to consumers.Read More
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Blackwell
Telecommunications and Business Strategy helps current and future media professionals understand the relationship and convergence patterns between the broadcast, cable television, telephony, and Internet communication industries. Author Richard A.
- 0415993539
- 9780415993531
- Richard A. Gershon
- 16 February 2008
- Routledge
- Paperback (Book)
- 440
- 2nd
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