The 7 Triggers to Yes: The New Science Behind Influencing People's Decisions: What Drives People to Make Decisions (and How to Steer Them in Your Direction) Book + PRICE WATCH * Amazon pricing is not included in price watch

The 7 Triggers to Yes: The New Science Behind Influencing People's Decisions: What Drives People to Make Decisions (and How to Steer Them in Your Direction) Book

Studies of the brain have revealed fascinating data about the science of persuasion. Research proves that reason is not the best way to get people on your side. This book reveals how it's more effective to activate one of the seven key triggers that can cause an automatic yes decision. It enables you to get commitment and results from others.Read More

from£33.99 | RRP: £13.99
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  • Blackwell

    Introducing 7 scientifically proven ways to increase your powers of persuasion... Everybody knows that the best way to persuade people to reach the Yes response is by using logic and reason, right? Wrong. According to the latest research in...

  • 0071544372
  • 9780071544375
  • Russell H. Granger
  • 1 January 2008
  • McGraw-Hill Professional
  • Hardcover (Book)
  • 240
  • 1
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