The Art of Social Selling: Finding and Engaging Customers on Twitter, Facebook, LinkedIn, and Book + PRICE WATCH * Amazon pricing is not included in price watch

The Art of Social Selling: Finding and Engaging Customers on Twitter, Facebook, LinkedIn, and Book

Paperback. Pub Date :2014-01-01 Pages: 272 Language: English Publisher: McGraw-Hill Education Social media platforms such as Facebook. Twitter. LinkedIn. and Pinterest are changing the way consumers make purchasing decisions ... and tapping into these online communities has become a necessary part of any integrated sales strategy. Citing enlightening research and real-world examples. this smart. practical guide presents readers with a detailed methodology for growing sales and expanding their customer base using social media. Readers will learn how to : use content and conversations to build online relationships that transition to sales; execute realistic sales strategies for each of the major social media platforms; spot social media trends that may influence future buying behaviors; sell online in B2B and B2C environments; turn social shares ( . likes. favorites. +1 s) int...Read More

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  • Blackwell

    Citing enlightening research and real-world examples, this title presents readers with a detailed methodology for growing sales and expanding their customer base using social media. Social media platforms such as Facebook, Twitter, LinkedIn...

  • 0814433324
  • 9780814433324
  • Shannon Belew
  • 1 January 2014
  • Amacom
  • Paperback (Book)
  • 272
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