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The Branded Gentry: How a New Era of Entrepreneurs Made Their Names Book
HardCover. Pub Date :2013-04-01 Pages: 320 Language: English Publisher: Elliott Thompson Every era has its gentry: wealth. authority and power are seldom static for long. Once. whiskered industrialists challenged the landed gentry for social ascendancy. Then . in the 20th century. came a new era of entrepreneurs. who made their names by making their names into brands. This is a book about 13 such individuals; from Johnnie Boden to Julian Richer; from Lord Sainsbury to Paul Smith; from Emma Bridgewater and John Hegarty to Robert Hiscox and others. Remarkable men and women. from a sweeping range of industries: pioneers of modern enterprise. The authors take us on a colorful. illuminating journey. described through 13 compelling portraits. covering grand philosophies and shrewd strategies. the lessons of success (and failure) and the dramas and difficulties on the way. The book...Read More
from£16.39 | RRP: * Excludes Voucher Code Discount Also available Used from £3.30
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Blackwell
The stories of twelve famous entrepreneurs who have given their names to their brands. Every era has its gentry. Wealth, authority and power are seldom static for long. Once, heavily whiskered industrialists challenged the landed gentry for...
- 1908739789
- 9781908739780
- David Hopper, Charles Vallance
- 4 April 2013
- Elliott & Thompson
- Hardcover (Book)
- 320
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