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The Competitive Advantage Book
Competitive Advantage extends Porter's proven analytical techniques to the discreet activities of the individual firm, showing how to evaluate and improve a company's competitive position. COMPETITIVE ADVANTAGE introduces a whole new way of...Read More
from£25.99 | RRP: * Excludes Voucher Code Discount Also available Used from £5.06
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ASDA
The essential complement to the pathbreaking book COMPETITIVE STRATEGY Michael E. Porter's COMPETITIVE ADVANTAGE explores the underpinnings of competitive advantage in the individual firm.
- 0684841460
- 9780684841465
- Michael E. Porter
- 3 August 1998
- Simon & Schuster Ltd
- Hardcover (Book)
- 592
- New edition
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