The Customer Loyalty Pyramid Book + PRICE WATCH * Amazon pricing is not included in price watch

The Customer Loyalty Pyramid Book

The vast majority of American companies have little awareness or knowledge of how their organizations must change strategically to improve their customers' loyalty and assessment of value. As customers increasingly perceive a sameness of products and services among companies, an intense focus on customer retention and lifetime value will differentiate successful organizations from others. Lowenstein develops concepts and approaches that enable company executives, managers, and staff to create a dynamic, proactive corporate commitment to customer advocacy and loyalty.Read More

from£75.00 | RRP: £76.95
* Excludes Voucher Code Discount Also available Used from £91.28
  • 1567200761
  • 9781567200768
  • Michael W. Lowenstein
  • 30 November 1997
  • Greenwood Press
  • Hardcover (Book)
  • 280
  • First Edition
As an Amazon Associate we earn from qualifying purchases. If you click through any of the links below and make a purchase we may earn a small commission (at no extra cost to you). Click here to learn more.

Would you like your name to appear with the review?

We will post your book review within a day or so as long as it meets our guidelines and terms and conditions. All reviews submitted become the licensed property of www.find-book.co.uk as written in our terms and conditions. None of your personal details will be passed on to any other third party.

All form fields are required.