The Experience Economy, Updated Edition Book + PRICE WATCH * Amazon pricing is not included in price watch

The Experience Economy, Updated Edition Book

The Experience Economy, Updated Edition : Paperback : Harvard Business Review Press : 9781422161975 : 1422161978 : 05 Jul 2011 : Offers examples including the US Army, Heineken Experience, Autostadt, Vinopolis, American Girl Place, and others to show approaches to scripting and staging compelling experiences, while staying true to the real economic conditions of the day.Read More

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    Offers examples including the US Army Heineken Experience Autostadt Vinopolis American Girl Place and others to show approaches to scripting and staging compelling experiences while staying true to the real economic conditions of the day.

  • 1422161978
  • 9781422161975
  • B. Joseph Pine II, James H Gilmore
  • 1 July 2011
  • Harvard Business School Press
  • Paperback (Book)
  • 256
  • Updated ed
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