The Four Pillars of Profit-Driven Marketing: How to Maximize Creativity, Accountability, and ROI Book + PRICE WATCH * Amazon pricing is not included in price watch

The Four Pillars of Profit-Driven Marketing: How to Maximize Creativity, Accountability, and ROI Book

The Four Pillars of Profit-Driven Marketing helps you achieve what has always eluded marketers - an accurate determination of marketing ROI. Inside, you'll find the secrets to maximizing return on every marketing dollar spent by combining modern...Read More

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  • 0071615059
  • 9780071615051
  • Leslie Moeller, Edward Landry
  • 1 February 2009
  • McGraw-Hill Professional
  • Hardcover (Book)
  • 240
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