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The Gross: The Hits, the Flops-The Summer That Ate Hollywood Book
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Product Description
Summer is crunch time in Hollywood. It is the season when studios roll out their most expensive, effects-laden pictures in a feverish race to win the box-office derby.
The magnitude of the wagers is astonishing. Each summer there are at least a dozen movies costing between $100 million and $200 million to produce and market. As one blockbuster after another opens to a massive publicity fusillade, careers are made and lost in the same weekend.
Yet the spoils of victory are enticing. A studio may see its summer movies gross in excess of $500 million in the U.S. alone in two short months. Vast riches in the form of bonuses, gross percentages, and other perks rain down upon those who gambled wisely. Filmmakers and stars who figure in the summer hits come away with the power to squander untold millions on their future projects and to compete yet again in next summer's sweepstakes.
In The Gross, Peter Bart, editor-in-chief of Variety, puts the spotlight on the summer of 1998. He takes us through the entire cycle of would-be summer blockbusters, from script through casting and production and finally into release. He gives an in-depth account of the making of such films as Saving Private Ryan, Deep Impact, Godzilla, Armageddon, and There's Something About Mary. And, most important, he shows us why some succeeded and others failed.
The cast of characters in The Gross includes the most important and powerful names in Hollywood. Dozens of actors, directors, producers, agents, and studio heads--from Steven Spielberg and Mel Gibson to Warren Beatty and Michael Eisner--all talked at length to Bart. Through these interviews, as well as exhaustive reporting, the author gives us a revealing portrait of how today's movies get made. We also learn the real meaning of the summer season in Hollywood. Can quality movies survive in this pressure cooker? Has an atmosphere been created where only the worst rises to the top? Can the artistic process be managed by multinational corporations?
Peter Part, the ultimate Hollywood insider, answers these questions and much more in The Gross: The Hits, The Flops--The Summer That Ate Hollywood.
- 0312198949
- 9780312198947
- Peter Bart
- 1 February 1999
- St Martins Pr
- Hardcover (Book)
- 311
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