The Innovation Manual: Integrated Strategies and Practical Tools for Bringing Value Innovation to the Market Book + PRICE WATCH * Amazon pricing is not included in price watch

The Innovation Manual: Integrated Strategies and Practical Tools for Bringing Value Innovation to the Market Book

Offers a solution to the problems faced by those at the forefront of innovation. This manual takes readers through the seven topics that have the highest impact on the success of value innovation, be it innovation a new product, a new service or a new business model.Read More

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  • ASDA

    How can organizations create innovations that add value to their customers and shareholders? This book intends to provide a solution to the problems faced by those at the forefront of innovation. It is designed to provide the core knowledge on how to create and deliver value innovation in one easily accessible book.

  • Blackwell

    The Innovation Manual provides a solution to the problems faced by those at the forefront of innovation. It takes you through the seven topics that have the highest impact on the success of value innovation, be this innovation a new product...

  • 0470724536
  • 9780470724538
  • David Midgley
  • 26 February 2009
  • John Wiley & Sons
  • Hardcover (Book)
  • 328
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