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The Innovation Manual: Integrated Strategies and Practical Tools for Bringing Value Innovation to the Market Book
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ASDA
How can organizations create innovations that add value to their customers and shareholders? This book intends to provide a solution to the problems faced by those at the forefront of innovation. It is designed to provide the core knowledge on how to create and deliver value innovation in one easily accessible book.
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Blackwell
The Innovation Manual provides a solution to the problems faced by those at the forefront of innovation. It takes you through the seven topics that have the highest impact on the success of value innovation, be this innovation a new product...
- 0470724536
- 9780470724538
- David Midgley
- 26 February 2009
- John Wiley & Sons
- Hardcover (Book)
- 328
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