The Macintosh Way: The Art of Guerrilla Management Book + PRICE WATCH * Amazon pricing is not included in price watch

The Macintosh Way: The Art of Guerrilla Management Book

The Macintosh Way is a "take-no-prisoners guide to marketing warfare" says Jean Louis Gasse, founder and president of Be, Inc. Must reading for anyone in the high-tech industry, it is valuable, insightful guide to innovation management and marketing for any industry.Read More

from£N/A | RRP: £8.66
* Excludes Voucher Code Discount Also available Used from £N/A
  • 0060973382
  • 9780060973384
  • Guy Kawasaki
  • 1 September 1990
  • HarperPerennial
  • Paperback (Book)
  • 224
  • Reprint
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