The Magic of Indian Cricket (Sport in the Global Society) Book

In the last twenty years, Indian cricket has been transformed. With the arrival of global television networks, mass-media coverage and multinational sponsors, cricket has become big business and India has become the economic driving force in the world game. For the first time a developing country has become a major player in the international sports arena.This fully updated and revised edition of Mihir Boses classic history is a unique account of the Indian cricket phenomenon. Drawing on a combination of extensive research and personal experience, Bose traces the development of the Indian game from its beginnings as a colonial pastime to its coming of age as a national passion and now a global commercial powerhouse. This illuminating study reveals Indian crickets central place in modern India's identity, culture and society.Insightful, honest and challenging, Bose tackles the myths and controversies of Indian cricket. He considers the game in terms of race, caste, politics, national consciousness and ambition, money, celebrity and the media, evoking all the unpredictability, frustration and glory that is the magic of Indian cricket.Read More