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The Management of Technological Innovation: Strategy and Practice: The Strategy and Practice Book
The Management of Technological Innovation is one of the most important challenges facing businesses today. Innovation is now the fundamental driver of competitiveness for firms of all sizes in virtually all business sectors. The first edition of this book has been one of the most popular texts for students of innovation and technology management.Read More
from£43.49 | RRP: * Excludes Voucher Code Discount Also available Used from £3.49
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Blackwell
The first edition of this book has become one of the most popular texts for students of innovation and technology management. This new edition sees David Gann and Ammon Salter join Mark Dodgson as authors, drawing on their combined experience of...
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Pickabook
Mark Dodgson, David Gann, Ammon Salter
- 0199208530
- 9780199208531
- Mark Dodgson, David M. Gann, Ammon Salter
- 7 February 2008
- OUP Oxford
- Paperback (Book)
- 384
- 2nd Revised edition
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