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The Marketing Pocketbook (Management Pocketbooks) Book
Designed to give readers a thorough grounding in the basic concepts and theories of marketing, the pocketbook is structured into three parts. The first part deals with the fundamental concepts, while part two addresses the marketing process ...Read More
from£7.39 | RRP: * Excludes Voucher Code Discount Also available Used from £6.52
- 1903776295
- 9781903776292
- Neil Russell-Jones
- 6 December 2004
- Management Pocketbooks
- Paperback (Book)
- 128
- 3Rev Ed
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