The Portable MBA in Marketing (Portable Mba Series) Book + PRICE WATCH * Amazon pricing is not included in price watch

The Portable MBA in Marketing (Portable Mba Series) Book

An accessible guide to significant trends in marketing covers such important topics as product planning and development, marketing research, global marketing, the role of the customer and quality in the marketing process, and much more. National ad/promo.Read More

from£N/A | RRP: £28.95
* Excludes Voucher Code Discount Also available Used from £N/A
  • 047154728X
  • 9780471547280
  • Alexander Hiam, Charles D. Schewe
  • 11 May 1992
  • John Wiley & Sons
  • Hardcover (Book)
  • 480
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