The Product Manager's Field Guide: Practical Tools, Exercises, and Resources for Improved Product Management Book + PRICE WATCH * Amazon pricing is not included in price watch

The Product Manager's Field Guide: Practical Tools, Exercises, and Resources for Improved Product Management Book

Ch. 1 Assets of Influential Product Managers 1Ch. 2 Project and Time Management Foundations 21Ch. 3 Planning Framework 35Ch. 4 Market Research 53Ch. 5 Financial Foundations of Planning 75Ch. 6 Product and Brand Portfolio Analysis 93Ch.Read More

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  • Foyles

    A guide to the techniques and tools of top product managers. It explores the specific skills, abilities, and competencies that separate the outstanding product manager...

  • 0071410597
  • 9780071410595
  • Linda Gorchels
  • 1 May 2003
  • McGraw-Hill Professional
  • Paperback (Book)
  • 228
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