The Publishing Business: From p-books to e-books (Creative Careers) Book + PRICE WATCH * Amazon pricing is not included in price watch

The Publishing Business: From p-books to e-books (Creative Careers) Book

Publishing is undergoing a sea change. Technology has transformed the relationship between writers and readers and many people suspect that publishing as we know it can't survive. And yet, publishing remains a popular career choice for many creative graduates. The Publishing Business is a modern guide to the publishing process. It explores how publishing is adapting to the digital culture, describes current roles and practices, and provides much food for thought on how publishers can ensure their skills remain relevant in the digital age. Using popular and current examples, Kelvin Smith demonstrates that to succeed, publishers must prove their commitment to producing accurate, attractive and well edited content, their ability to innovate pioneering digital technologies and their dedication to promoting their titles to new audiences. If your ambition is to succeed in the world of publishing, owning a copy of The Publishing Business is a must. It is an invaluable guide to understanding what book publishing is and what it might become. Ideal for students wanting to discover which part of the publishing process is for them, and all those who wish to fully grasp the debates and industry developments revolutionising publishing today. Beautifully designed, thoroughly illustrated and packed with examples of publishing practice, this book launches AVA's Creative Careers series, the first stop for creative graduates looking to bridge the gap between academia and their first job in the creative industries.Read More

from£21.60 | RRP: £26.95
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  • TheBookPeople

    The Publishing Business explores the entire process from writer to reader; passing through the key activities performed in the editorial, design, production and marketing departments. By clearly laying out the tasks and responsibilities of each person in the publishing process, Kelvin Smith provides students and entry-level professionals with a practical and accessible introduction to the world of professional publishing. Armed with a sound knowledge of these fundamentals, readers are well-prepared to explore their own pathway into this exciting profession.

  • Play

    Publishing Today explores the entire process from writer to reader; passing through the key activities performed in the editorial design production and marketing departments. By clearly laying out the tasks and responsibilities of each person in the publishing process Kelvin Smith provides students and entry-level professionals with a practical and accessible introduction to the world of professional publishing. Armed with a sound knowledge of these fundamentals readers are well-prepared to explore their own pathway into this exciting profession.

  • Waterstones

    Explores the entire process from writer to reader; passing through the key activities performed in the editorial, design, production and marketing departments. Laying out the tasks and responsibilities of each person in the publishing process, the au

  • Blackwell

    The Publishing Business is a modern guide to the publishing process. It explores how publishing is adapting to the digital culture, describes current roles and practices, and provides much food for thought on how publishers can ensure their skills...

  • 294041162X
  • 9782940411627
  • Kelvin Smith
  • 6 August 2012
  • AVA Publishing
  • Paperback (Book)
  • 208
  • 1
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