The Relationship Edge in Business: Connecting with Customers and Colleagues When it Counts Book

A straightforward, step-by-step guide to building positive work relationships Everyone knows that one of the most important aspects of business is the relationship between businesspeople and their clients and colleagues. Yet there are woefully few resources that help businesspeople build those positive relationships. The Relationship Edge in Business describes a three-step process that any businessperson can learn to apply. Author Jerry Acuff explains the principles, lays out the 20 questions that reveal what people care about, and suggests dozens of simple, unexpected, and practical ways to apply that information in building stronger relationships. This valuable resource can help anyone forge closer, and better, ties with customers and associates. Jerry Acuff (Scottsdale, AZ) is the President of Delta Leadership Group, which works with market-leading companies to implement innovative ways to sell and market products in today's crowded marketplace.Read More