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The Tipping Point: How Little Things Can Make a Big Difference Book
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Amazon
The biography of an idea: that many of the problems we face - from teenage delinquency to traffic jams - behave like epidemics and are capable of sudden and dramatic change due to their inherent volatility. The author explores the ramifications of this, offering a way to view the world.
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Play
The Tipping Point is the biography of an idea and the idea is quite simple: that many of the problems we face - from murder to teenage delinquency to traffic jams - behave like epidemics. They aren't linear phenomena in the sense that they steadily and predictably change according to the level of effort brought to bear against them. They are capable of sudden and dramatic changes in direction. Years of well-intentioned intervention may have no impact at all yet the right intervention - at just the right time - can start a cascade of change. Many of the social ills that face us today in other words are as inherently volatile as the epidemics that periodically sweep through the human population: little things can cause them to "tip" at any time and if we want to understand how to confront and solve them we have to understand what those "tipping points" are. In this study Malcolm Gladwell explores the ramifications of this. Not simply for politicians and policy-makers his method provides a way of viewing everyday experience and seeking to enable us to develop strategies for everything from raising a child to running a company.
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Foyles
'A wonderful page-turner about a fascinating idea that should affect the way every thinking person thinks about the world around him' Michael LewisIn this brilliant and original book, Malcolm Gladwell explains and analyses the 'tipping point', that magic moment when ideas, trends and social behaviour cross a threshold, tip and spread like wildfire. Taking a look behind the surface of many familiar occurrences in our everyday world, Gladwell explains the fascinating social dynamics that cause rapid change.'Hip and hopeful, THE TIPPING POINT is like the idea it describes: concise, elegant but packed with social power. A book for anyone who cares about how society works and how we can make it better' George Stephanopoulos
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Blackwell
The book that changed the way we think: The book that launched Malcolm Gladwell and gave us the phrase 'tipping point'. In this brilliant and original book, Malcolm Gladwell explains and analyses the 'tipping point', that magic moment when ideas...
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ASDA
* The biography of an idea - that many of today's problems are as volatile as epidemics and can 'tip' and change radically at any point
- 0349113467
- 9780349113463
- Malcolm Gladwell
- 1 August 2001
- Abacus
- Paperback (Book)
- 288
- New Ed
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