Tomorrow People: Mapping the Needs and Desires of Tomorrow's Customers Now Book + PRICE WATCH * Amazon pricing is not included in price watch

Tomorrow People: Mapping the Needs and Desires of Tomorrow's Customers Now Book

What would you give to see today what your future customers will want? This text should alert decsion-makers to market and consumer behavioural patterns that should enable them to deliver exactly what their customers want. In a world where tomorrow's answers no longer lie in yesterday's data learn how to read people rather than reports.Read More

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  • Blackwell

    The Tomorrow People is a snapshot of tomorrow's consumers. The world they will inhabit, the lifestyles and values they will adopt and the ways they will shop. Sooner or later every brand has to interact with tomorrow's people, so how do you equip...

  • 027365957X
  • 9780273659570
  • Mr Martin Raymond
  • 28 May 2003
  • Financial Times/ Prentice Hall
  • Hardcover (Book)
  • 279
  • 1
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