Tour Design, Marketing and Management Book + PRICE WATCH * Amazon pricing is not included in price watch

Tour Design, Marketing and Management Book

An overview of the design operation and the marketing of tours, including the role of the tour operator, pricing, one-day tours, itinerary development, business management, tour vendors, multi-day and multi-destination international tours. Case studies illustrate reasons for success or failure.Read More

from£N/A | RRP: £65.95
* Excludes Voucher Code Discount Also available Used from £N/A
  • 0132053454
  • 9780132053457
  • James M. Poynter
  • 14 August 1992
  • Prentice-Hall
  • Hardcover (Book)
  • 400
  • Facsimile
  • Facsimile
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