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Trade Marks, Brands and Competitiveness (Routledge International Studies in Business History) Book
Trade Marks, Brands and Competitiveness brings together scholars from a variety of disciplines to provide a critical account of the contribution of branding to economic growth, the relationship between trademark law and brand strategy...Read More
from£N/A | RRP: * Excludes Voucher Code Discount Also available Used from £N/A
- 0415776937
- 9780415776936
- 21 May 2010
- Routledge
- Hardcover (Book)
- 270
- 1
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