Transnational Management Book + PRICE WATCH * Amazon pricing is not included in price watch

Transnational Management Book

This combination of text, Harvard and London Business School cases, and readings present the best of current research and thought on the global business environment. Both Bartlett and Ghoshal are recognized as leading scholars on global strategy and organization. The text focuses on management's challenge associated with developing strategies, designing organizations and managing operations of companies whose activities stretch across national boundaries. Bartlett and Ghoshal make a distinction between "Transnational Management" and International or Multinational Management. Read More

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  • 0072474564
  • 9780072474565
  • Christopher A. Bartlett, Sumantra Ghoshal
  • 1 December 2000
  • McGraw Hill Higher Education
  • Hardcover (Book)
  • 3rd
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