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Understanding Media Theory (Hodder Arnold Publication) Book
Understanding Media Theory is an accessible introduction to mass media theory. The book emphasizes the importance of using theory not only to make sense of the role of the media in society but also to understand particular aspects of the process of mass communication. This is an introduction to theory which students can understand and enjoy.Read More
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Blackwell
The book outlines the historical development of theorising about the media and introduces a number of the key approaches and perspectives that have shaped media theory. These include Marxism, liberal-pluralism, Feminism and post-modernism.
- 0340719044
- 9780340719046
- Kevin Williams
- 28 February 2003
- Hodder Education
- Paperback (Book)
- 256
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