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Up the Loyalty Ladder: Turning Sometime Customers into Full-Time Advocates of Your Business Book
Here are the 1-2-3 steps to convert prospects to shoppers to customers to clients to advocates-at the top of the Loyalty Ladder. Dozens of illustrative anecdotes, real life examples and facts to reveal the enormous edge customer focused businesses have over their competition-and the steps they take to gain an advantage. An International best seller translated into five languages.Read More
from£26.39 | RRP: * Excludes Voucher Code Discount Also available Used from £7.15
- 0887307256
- 9780887307256
- Murray Raphel, Neil Raphel
- 1 March 1995
- Harpercollins
- Hardcover (Book)
- 290
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