Upside-down Marketing: Turning Your Ex-customers into Your Best Customers Book + PRICE WATCH * Amazon pricing is not included in price watch

Upside-down Marketing: Turning Your Ex-customers into Your Best Customers Book

A bestselling author unlocks an often overlooked sales and profit opportunity--winning back ex-customers. Walther shows how to reach people whose buying activity has tapered off or stopped--and convert them into the company's best customers. Each chapter contains practical tips and an action plan that readers can apply in their own situation.Read More

from£N/A | RRP: £19.99
* Excludes Voucher Code Discount Also available Used from £N/A
  • 0070680477
  • 9780070680470
  • George R. Walther
  • 1 June 1994
  • McGraw-Hill Inc.,US
  • Hardcover (Book)
  • 209
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