What Would Google Do? CD + PRICE WATCH * Amazon pricing is not included in price watch

What Would Google Do? CD

A bold and vital book that asks and answers the most urgent question of today: What Would Google Do?In a book that's one part prophecy, one part thought experiment, one part manifesto, and one part survival manual, internet impresario and blogging pioneer Jeff Jarvis reverse-engineers Google-the fastest-growing company in history-to discover forty clear and straightforward rules to manage and live by. At the same time, he illuminates the new worldview of the internet generation: how it challenges and destroys, but also opens up vast new opportunities. His findings are counterintuitive, imaginative, practical, and above all visionary, giving readers a glimpse of how everyone and everything-from corporations to governments, nations to individuals-must evolve in the Google era.Along the way, he looks under the hood of a car designed by its drivers, ponders a worldwide university where the students design their curriculum, envisions an airline fueled by a social network, imagines the open-source restaurant, and examines a series of industries and institutions that will soon benefit from this book's central question.The result is an astonishing, mind-opening book that, in the end, is not about Google. It's about you.Read More

from£N/A | RRP: £31.19
* Excludes Voucher Code Discount Also available Used from £N/A
  • 0061726338
  • 9780061726330
  • Jeff Jarvis
  • 1 February 2009
  • HarperAudio
  • Audio CD (CD)
  • Unabridged
  • Audiobook
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