Why Women Mean Business: Understanding the Emergence of our Next Economic Revolution Book + PRICE WATCH * Amazon pricing is not included in price watch

Why Women Mean Business: Understanding the Emergence of our Next Economic Revolution Book

The position of women - as employees, consumers and leaders - is seen as a measure of health, maturity and economic viability. This book analyses the opportunities available to companies that really understand what motivates women in the workplace and the marketplace.Read More

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  • ASDA

    Never before has there been such a confluence of international attention to the economic importance of women and the need for policies to enable them to fulfil their potential. The position of women - as employees consumers and leaders - is seen as a measure of health maturity and economic viability.

  • Blackwell

    Why Women Mean Business takes the economic arguments for change to the heart of the corporate world. Women today are a majority of the talent pool and make up to 80%% of consumer purchases. This new book brings together in a single, concise volume...

  • Pickabook

    Avivah Wittenberg-Cox, Alison Maitland

  • 0470725087
  • 9780470725085
  • Avivah Wittenberg-Cox, Alison Maitland
  • 25 January 2008
  • John Wiley & Sons
  • Hardcover (Book)
  • 376
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