Winning Sales Letters From Prospect to Close Book + PRICE WATCH * Amazon pricing is not included in price watch

Winning Sales Letters From Prospect to Close Book

The salesperson's best tool for establishing credibility at the initial point of contact is the sales letter. This collection of tips and techniques helps readers in crafting letters, emails, and text messages that give them an advantage over the competition. It also helps readers learn how to keep their writing smart, professional, and engaging.Read More

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  • Blackwell

    A quick-hit sales guide for harnessing thepower of the written wordThe salespersons best tool for establishing credibilityat the initial point of contact is the sales letter. Mosthigh-energy salespeople and entrepreneurs, though, are more...

  • Foyles

    Provides hands-on guidance for crafting persuasive letters, e-mails, text messages and more.

  • 0071628118
  • 9780071628112
  • Ralph Allora
  • 1 August 2009
  • McGraw-Hill Professional
  • Paperback (Book)
  • 240
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