Words That Work: It's Not What You Say, It's What People Hear Book + PRICE WATCH * Amazon pricing is not included in price watch

Words That Work: It's Not What You Say, It's What People Hear Book

Words That Work : Paperback : HYPERION : 9781401309299 : 1401309291 : 28 Nov 2008 : Luntz offers a behind-the-scenes look at how the tactical use of words and phrases--the power of language--affects political choices, purchases, and even personal belief. A new chapter shares insight on the language of the 2008 elections.Read More

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  • Blackwell

    Luntz offers a behind-the-scenes look at how the tactical use of words and phrases--the power of language--affects political choices, purchases, and even personal belief. A new chapter shares insight on the language of the 2008 elections.

  • 1401309291
  • 9781401309299
  • Luntz, Frank
  • 2 September 2008
  • HYPERION
  • Paperback (Book)
  • 368
  • BUS
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