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Words That Work: It's Not What You Say, It's What People Hear Book
Words That Work : Paperback : HYPERION : 9781401309299 : 1401309291 : 28 Nov 2008 : Luntz offers a behind-the-scenes look at how the tactical use of words and phrases--the power of language--affects political choices, purchases, and even personal belief. A new chapter shares insight on the language of the 2008 elections.Read More
from£13.99 | RRP: * Excludes Voucher Code Discount Also available Used from £8.98
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Blackwell
Luntz offers a behind-the-scenes look at how the tactical use of words and phrases--the power of language--affects political choices, purchases, and even personal belief. A new chapter shares insight on the language of the 2008 elections.
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