+ PRICE WATCH * Amazon pricing is not included in price watch

"Small Firms, Global Markets": Competitive Challenges in the New Economy Book

This volume examines the forces and factors that shape the global competitive environment for small firms, and identifies representative case examples of successful and unsuccessful responses to competition from around the world. Additionally this book addresses academic, policy, and business practice issues vis-a-vis small enterprise survival. The introduction to the volume lays out the principal, overarching argument that the challenge to, and responses by, small firms in the era of globalization can best be addressed and understood through taking a holistic approach - one in which political and economic, macro and micro, industry-level and firm-level interact symbiotically.Read More

from£N/A | RRP: £55.00
* Excludes Voucher Code Discount Also available Used from £N/A
  • 0230001920
  • 9780230001923
  • 7 December 2007
  • Palgrave Macmillan
  • Hardcover (Book)
  • 256
As an Amazon Associate we earn from qualifying purchases. If you click through any of the links below and make a purchase we may earn a small commission (at no extra cost to you). Click here to learn more.

Would you like your name to appear with the review?

We will post your book review within a day or so as long as it meets our guidelines and terms and conditions. All reviews submitted become the licensed property of www.find-book.co.uk as written in our terms and conditions. None of your personal details will be passed on to any other third party.

All form fields are required.